In this episode of the Transform Sales Podcast: Sales Software Review Series, Dave Menjura and Jói Sigurdsson talked about how sales reps can use CrankWheel to improve low outbound response rates. CrankWheel is a screen-sharing tool designed to help phone-based sales teams deliver mobile-friendly demos instantly—no downloads, no delays, no tech confusion. It’s ideal for agents and reps who need to close deals on the first call.
When it comes to Screen Sharing and Sales Enablement, what alternatives were your customers most often using before buying your software?
Sales teams trying to boost outbound performance often relied on:
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Zoom or Google Meet: Traditional video conferencing tools that require scheduling, app downloads, or user familiarity.
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Pre-recorded Videos (Loom, Vidyard): Helpful for asynchronous communication but lacked real-time interaction.
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Static PDFs or Slides via Email: Common but outdated method that provided no visibility into engagement or timing.
What challenges were your customers running into with those alternatives that your software helped them overcome?
Difficulty Engaging Prospects in Real Time
Prospects—especially those on mobile—found it cumbersome to join Zoom or Meet sessions, leading to missed opportunities and follow-up friction.
Lack of Visibility and Feedback
With static PDFs or emailed decks, sales reps had no idea if prospects opened, read, or understood the material. This delayed deal progress and made follow-up guesswork.
Delayed Sales Cycles
The need to schedule follow-up meetings or wait for responses from asynchronous video tools slowed down sales velocity and hurt conversions.
What are the key features of CrankWheel that help overcome the Screen Sharing and Sales Enablement challenges?
How CrankWheel Overcomes Difficulty Engaging Prospects in Real Time
Situation: Reps are often speaking with mobile-first prospects who can’t easily join traditional video calls.
Problem: Download requirements or unfamiliar tech can block engagement.
Solution: CrankWheel offers instant screen sharing that works on any browser and any device, with no downloads or technical setup. It’s mobile-friendly and designed to work like a phone call—quick, seamless, and reliable.
How CrankWheel Overcomes Lack of Visibility and Feedback
Situation: Salespeople need to know how prospects interact with their content.
Problem: Email attachments and links give no insight into user behavior.
Solution: CrankWheel tracks how long users watch a shared video, what they view, and gives instant alerts when a prospect opens or interacts with content. Reps can see exactly when to follow up and tailor their outreach accordingly.
How CrankWheel Overcomes Delayed Sales Cycles
Situation: Closing deals requires multiple touchpoints and follow-up meetings.
Problem: Waiting for the next meeting slows down momentum.
Solution: CrankWheel enables live screen sharing and video recording during the first call. Agents can show, explain, and close immediately. For insurance agents and similar roles, this drastically cuts the sales cycle from days to minutes.
What tasks, deliverables, and/or people need to be involved in setting up your software for this Screen Sharing and Sales Enablement and how long does it typically take to reach full productivity?
Setting up CrankWheel is designed to be frictionless:
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Installation: Sales reps install a browser extension and sign up for an account.
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Training Needs: Minimal—users can be demo-ready within 15 minutes.
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Optional Setup: Teams can configure branded public links, call-to-action buttons, or form integrations.
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Video Library Management: Users can title, tag, and segment videos for tracking and reuse.
CrankWheel works out of the box with minimal IT involvement, and most sales reps are up and running same-day.
What KPIs should sales teams use to evaluate their success with your software for Screen Sharing and Sales Enablement, and what quantifiable outcomes can they expect?
Key metrics to track include:
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Number of Calls Closed on First Contact: A sharp increase is common after adopting CrankWheel.
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Response and Engagement Rates: Track when videos or screen shares are viewed, how long they’re watched, and by whom.
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Time-to-Close: Sales cycles shrink significantly when prospects can view, discuss, and decide during a single call.
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Demo Conversions: Teams can measure how many demos booked via CrankWheel result in actual sales.
Many users report seeing first-call closes rise dramatically and outbound engagement improve when screen sharing is added to the conversation in real time.
Conclusion
CrankWheel is more than a screen sharing tool—it’s a live sales enabler built for teams who spend their day on the phone. By removing friction, reducing time-to-close, and providing full visibility into prospect interaction, it helps outbound teams get more done with less hassle.
Whether you’re an insurance agent, B2B sales rep, or part of a high-volume outbound team, CrankWheel delivers the mobile screen sharing software you need to close faster and smarter.
